The Oman Perfume Show 2026 has officially concluded, leaving the halls of the Oman Convention & Exhibition Centre (OCEC) in Muscat filled with the lingering, majestic scents of the Orient. This year’s sixth edition was the largest to date, featuring over 200 exhibitors and attracting tens of thousands of visitors from across the GCC and […]
Vietnam – 2026: HAGA Oud has introduced its new look, marking a new chapter in the brand’s long-term journey of authenticity, heritage, and trust. A natural evolution shaped by time The new visual identity of HAGA Oud is not the result of a sudden change, but the natural outcome of time, maturity, and a […]
Rooted in a traditional craft, HAGA Oud was founded to honor the true value of Vietnamese Oud and protect a heritage challenged by inconsistency and imitation. Chapter 1: The One Who Was Chosen Through an auspicious encounter with a traditional craft, the Founder of HAGA Oud gradually came to recognize the profound value […]
HAGA Oud hosts an educational tour for students, showcasing transparent and sustainable Aquilaria Crassna production in Vietnam. The Journey of “Black Gold” On December 23rd, HAGA Oud Factory (Lam Dong, Vietnam) welcomed students from Tan Phuoc 3 school for an immersive experience. We believe that understanding the Aquilaria Crassna tree is the first […]
Rooting Wellness in Heritage: HAGA Oud proudly sponsors the Community Run at the Dinh Thay Thim Cultural & Tourism Festival 2025. This initiative highlights our commitment to healthy lifestyles, mental wellness, and building strong communities. Through this event, HAGA Oud connects authentic Vietnamese heritage with a modern focus on health and well-being. The […]
Vietnam Agarwood has long been known as the “soul of heaven and earth” – a rare treasure that nature bestows upon mankind. Formed from the Aquilaria tree, Agarwood not only carries a pure fragrance but also contains immense spiritual and cultural values. Let’s explore the meaningful journey of Vietnamese Agarwood – from its […]
In the world of luxury fragrances and natural wellness, the allure of Oud is undeniable. But what truly defines authentic, high-quality Oud? At HAGA Oud, we believe it’s a story best told not through marketing fluff, but through direct experience. That’s why we proudly invite our valued agents and partners on our unique FACTORY TOUR: […]
The curtains have closed on the highly anticipated Beautyworld Middle East 2025 in Dubai, and for HAGA Oud, the event was nothing short of historic. Introduction: The Energy of Beautyworld Middle East HAGA Oud conquers Beautyworld Middle East 2025, which was a record-breaking success in Dubai. Held at the iconic Dubai World Trade […]
Discover how HAGA Oud honors Vietnamese Women’s Day (20/10), recognizing the profound role of women in Vietnamese culture and demonstrating its deep commitment to the well-being and growth of its female employees. October 20th: A Celebration Rooted in Vietnamese History and Culture Every year on October 20th, Vietnam observes a unique and deeply […]
Discover why HAGA Gold Tiger is the top choice in Saudi Arabia. Read Fawn Horn’s glowing review of its genuine quality, safety, and reasonable price, confirming its status as the best in the demanding GCC Oud market. In the world of luxury Oud, true recognition speaks volumes. HAGA Oud recently had the distinct […]


